GIF animated banners are a popular type of banner ad which display a series of frames played in a sequence. This format is one of the most used and supported by web publishers and are relatively easy to produce. GIF animated banner ads are a creative method of advertising on the internet.

With GIF animated banner ads you can control the timing of the frames and with a 256 colour palette, you can get higher quality ads. GIF animated banner ads are interactive and fun with a ‘cool’ factor and the use of animation in a banner ad increases the Click through Rate. GIF animated banner ads also work well on mobile devices, making them a valuable tool for your mobile marketing campaign.

MYP can create innovative GIF animated banner ads that are engaging, will attract consumers to your site and be an effective element of your advertising campaign and improve your branding.